The Advocate Group, LLC

RIASEC Registered
Total AUM
$810M
Discretionary
$808M
100% of AUM
Avg account
$758K
Accounts
1,068
Employees
17
Advisory reps
10

Firm details

Headquarters
Minnetonka, Minnesota
CRD number
155270
Registered since
February 25, 2011
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI93.21%
  • Charitable Organizations3.44%
  • Individuals3.34%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

The Advocate Group, LLC is an independent registered investment adviser formed as an LLC and SEC-registered since 2011. The firm serves both individual and family clients as well as institutional relationships, with a business model that combines portfolio management and financial planning for individuals and small businesses. Insurance brokerage is an explicit part of its activities, and its fee arrangements include both asset-based fees and fixed fees. The adviser operates as an owner-led practice (owner type: individual) rather than a large-capital allocator or multi-state advisory platform. It does not identify as an active ESG investor and does not act as a pension consultant or related adviser. Client servicing appears focused on personalized wealth management rather than running pooled investment vehicles.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 63%, Public Funds/Mutual Funds 22%, Cash & Cash Equivalents 10%, US Government Bonds 3%, State & Local Bonds 2%63%
  • Exchange Traded Equities63%
  • Public Funds/Mutual Funds22%
  • Cash & Cash Equivalents10%
  • US Government Bonds3%
  • State & Local Bonds2%

Owners & executives

3 of 3
  • Seth Heimermann

    Seth Heimermann

    Chief Investment OfficerCRD 6355251

  • Michael Corrigan

    Michael Corrigan

    Chief Executive OfficerCRD 4666812

  • Rebecca Wachter

    Rebecca Wachter

    Chief Operating OfficerCRD 6495755

Contacts

3 of 7
  • Sean Ohagan

    Sean Ohagan

    Senior Wealth AdvisorCRD 5361404

  • Elizabeth Kindseth

    Elizabeth Kindseth

    Wealth AdvisorCRD 6024203

  • Emily Meisinger

    Emily Meisinger

    Wealth AdvisorCRD 6436276

Unlock 4 more contacts →

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

Minnetonka, MN

Hennepin

Location

Minnetonka, MN

Headquartered in Minnetonka, MN, anchoring the Minneapolis-St. Paul, MN-WI metro in the Midwest.

Metro area
Minneapolis-St. Paul, MN-WI
Region
Midwest
County
Hennepin
Address
701 Carlson Pkwy
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth