T.R.U.E. Coastal Capital, LLC
Firm details
- Headquarters
- Savannah, Georgia
- CRD number
- 281556
- Registered since
- April 29, 2025
- Custodians
- FIDELITY DISTRIBUTORS COMPANY LLC, CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM
- Client types
- HNWI58.33%
- Individuals41.67%
- Services
- Financial PlanningPortfolio Management for Individuals
Firm profile
FINTRXOverview
T.R.U.E. Coastal Capital, LLC is an independent registered investment adviser serving individual and family clients with a fee model based on a percentage of assets under management. The firm blends financial planning with portfolio management for individuals and small businesses, and it also operates as an insurance broker—indicating a client service model that combines investment advice with insurance and other financial product distribution. Investment activity shows a clear preference for publicly traded equities and exchange-traded products as the primary portfolio building blocks, complemented by allocations to alternatives and income-oriented instruments. The firm does not emphasize ESG investing and appears to target traditional wealth-management objectives—capital appreciation, income generation and diversification—rather than niche thematic mandates.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities60%
- Public Funds/Mutual Funds38%
- Cash & Cash Equivalents2%
Contacts
2 of 2
Samuel Hubbard
FounderCRD 4202323

Michael Ross
PresidentCRD 5941473
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
Savannah, GA
Chatham
Location
Savannah, GA
Headquartered in Savannah, GA, anchoring the Savannah-Hinesville-Statesboro, GA metro in the South.
- Metro area
- Savannah-Hinesville-Statesboro, GA
- Region
- South
- County
- Chatham
- Address
- 21 E York St
- Time zone
- ET (UTC-5)
- Office locations
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