Simplify Asset Management Inc.
Firm details
- Headquarters
- Las Vegas, Nevada
- CRD number
- 309535
- Registered since
- August 10, 2020
- Website
- www.simplify.us
- Fee structure
- Percentage of AUM, Performance Based Fees
- Client types
- Investment Companies99.98%
- Pooled Investment Vehicles0.02%
- Services
- Portfolio Management for IndividualsPortfolio Management for Investment CompaniesPortfolio Management for Pooled Investment VehiclesPortfolio Management for Institutional Clients
Firm profile
FINTRXOverview
Simplify Asset Management Inc. is a corporate, SEC-registered institutional RIA formed in 2020 that primarily serves institutional clients. The firm operates as a commodity pool operator/commodity trading advisor (CPO/CTA) and provides portfolio management across a range of vehicles, including individual and small-business accounts, investment companies, pooled investment vehicles and institutional portfolios. Its stated fee model combines a percentage-of-AUM charge with performance-based fees. Simplify is not identified as an active ESG investor and is listed as not a multistate adviser in the snapshot.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Owners & executives
3 of 5
Paul Kim
CEO & Co-FounderCRD 2947075

David Berns
Co-Founder and Chief Investment OfficerCRD 6004573

Brian Kelleher
Chief Revenue OfficerCRD 2761242
Contacts
3 of 3
Theodore Gardner
PartnerCRD 6175885

Borislava Ivanova
Managing DirectorCRD 6401697
James Nash
CRD 5203510
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 21Active vs passive
$7.9B in ETFs
33%
$2.6B
4%
$5.3B
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| SIMPLIFY GOVERNMENT MONEY MARKET ETF (SBIL) | $4.9B | 49,141,862 | 62.08% |
Location
Las Vegas, NV
Clark
Location
Las Vegas, NV
Headquartered in Las Vegas, NV, anchoring the Las Vegas-Henderson, NV metro in the West.
- Metro area
- Las Vegas-Henderson, NV
- Region
- West
- County
- Clark
- Address
- 10845 Griffith Peak Dr
- Time zone
- PT (UTC-8)
- Office locations
Similar firms
Keystate Advisory, LLC
RIALas Vegas, NV
The Ameriflex Group
RIALas Vegas, NV
The Wealth Consulting Group
RIALas Vegas, NV
The Investment Counsel Company
RIALas Vegas, NV
Arista Wealth Management, LLC
RIALas Vegas, NV
Dtcp USA LLC
RIALas Vegas, NV