SECFI ADVISORY LIMITED

RIASEC RegisteredEst. 2022
Total AUM
$226M
Discretionary
$176M
78% of AUM
Avg account
$4.1M
Accounts
55
Employees
15
Advisory reps
8

Firm details

Headquarters
New York, New York
CRD number
306961
Registered since
July 7, 2022
Website
secfi.com
Custodians
ALTRUIST FINANCIAL LLC
Fee structure
Percentage of AUM, Fixed Fees, Performance Based Fees
Client types
  • Pooled Investment Vehicles80.3%
  • Individuals19.7%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Pooled Investment Vehicles

Firm profile

FINTRX

Overview

Secfi Advisory Limited is an SEC-registered advisory corporation that began registration in 2022. The firm serves both individual and family clients as well as institutional investors and offers financial planning, portfolio management for individuals and small businesses, and portfolio management for pooled investment vehicles. Its fee arrangements include asset-based fees, fixed fees, and performance-based fees. The firm reports ownership as a combination of a domestic entity and an individual, and it is not positioned as a capital allocator. Secfi identifies as an advisory sponsor/GP and maintains affiliations that include broker-dealer and other investment adviser relationships.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 92%, Cash & Cash Equivalents 7%, Public Funds/Mutual Funds 1%92%
  • Exchange Traded Equities92%
  • Cash & Cash Equivalents7%
  • Public Funds/Mutual Funds1%

Owners & executives

3 of 4
  • JOHN MORRISON

    Outsourced Chief Investment OfficerCRD 5574272

  • Michelle Marwaha

    COOCRD 6913305

  • JAIME MORENO DE LOS RIOS

    Chief Operating OfficerCRD 6316551

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Contacts

3 of 4
  • Michael Allred

    Financial PlannerCRD 6624684

  • TIMOTHY LEE

    Financial PlannerCRD 6538606

  • ERIC THOMPSON

    Lead Financial AdvisorCRD 6534273

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Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

New York, NY

NEW YORK

Location

New York, NY

Headquartered in New York, NY, anchoring the New York-Newark, NY-NJ-CT-PA metro in the Northeast.

Metro area
New York-Newark, NY-NJ-CT-PA
Region
Northeast
County
NEW YORK
Address
25 Broadway
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth