Secfi Advisory Limited

RIASEC RegisteredEst. 2022
Total AUM
$226M
Discretionary
$176M
78% of AUM
Avg account
$4.1M
Accounts
55
Employees
15
Advisory reps
7

Firm details

Headquarters
New York, New York
CRD number
306961
Registered since
July 7, 2022
Website
secfi.com
Custodians
ALTRUIST FINANCIAL LLC
Fee structure
Percentage of AUM, Fixed Fees, Performance Based Fees
Client types
  • Pooled Investment Vehicles80.3%
  • Individuals19.7%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Pooled Investment Vehicles

Firm profile

FINTRX

Overview

Secfi Advisory Limited is a corporation registered with the SEC in 2022 that advises both individual/family and institutional clients. Its advisory services include financial planning, portfolio management for individuals and small businesses, and management of pooled investment vehicles. The firm charges a mix of percentage-of-AUM, fixed, and performance-based fees. It identifies as neither an active ESG investor nor a multi-state adviser, and it operates as a broker-dealer affiliate and as a sponsor/GP/managing member for pooled vehicles it runs.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 92%, Cash & Cash Equivalents 7%, Public Funds/Mutual Funds 1%92%
  • Exchange Traded Equities92%
  • Cash & Cash Equivalents7%
  • Public Funds/Mutual Funds1%

Owners & executives

3 of 4
  • John Morrison

    John Morrison

    Outsourced Chief Investment OfficerCRD 5574272

  • Michelle Marwaha

    Michelle Marwaha

    COOCRD 6913305

  • Jaime Moreno De Los Rios

    Jaime Moreno De Los Rios

    Chief Operating OfficerCRD 6316551

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Contacts

3 of 3
  • Michael Allred

    Michael Allred

    Financial PlannerCRD 6624684

  • Timothy Lee

    Timothy Lee

    Financial PlannerCRD 6538606

  • John Klingler

    John Klingler

    Business Development ManagerCRD 6480599

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

New York, NY

New York

Location

New York, NY

Headquartered in New York, NY, anchoring the New York-Newark, NY-NJ-CT-PA metro in the Northeast.

Metro area
New York-Newark, NY-NJ-CT-PA
Region
Northeast
County
New York
Address
25 Broadway
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth