Safe Money Inc.

RIASEC Registered
Total AUM
$25.3M
Discretionary
$25.3M
100% of AUM
Avg account
$516K
Accounts
49
Employees
2
Advisory reps
2

Firm details

Headquarters
,
CRD number
285163
Custodians
INTERACTIVE BROKERS LLC
Fee structure
Percentage of AUM
Client types
  • Individuals39.89%
  • HNWI34.51%
  • Insurance Companies25.6%
Services
Portfolio Management for Individuals

Firm profile

FINTRX

Overview

Safe Money Inc. is a small, fee-based advisory and brokerage operation that combines portfolio management for individuals and small businesses with real estate brokerage activity. The firm targets a mixed client base of individual and family clients as well as a limited number of institutional relationships. Investment activity centers on liquid, exchange-traded securities for the bulk of client portfolios, with real estate exposure handled through third-party managers or direct brokerage channels. The firm charges clients on a percentage-of-assets-under-management basis and does not position itself as an ESG specialist. Strategically, Safe Money Inc. appears to run equity-heavy portfolios with a core focus on exchange-traded instruments, supplemented by mutual funds and annuity products to meet income or guaranteed-return needs. Its classification as an individually owned, unclassified adviser suggests a compact organizational structure that serves a small set of higher-net-worth households and accounts.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 80%, Public Funds/Mutual Funds 18%, Cash & Cash Equivalents 2%80%
  • Exchange Traded Equities80%
  • Public Funds/Mutual Funds18%
  • Cash & Cash Equivalents2%

Contacts

2 of 2
  • Nilima Agrawal

    Nilima Agrawal

    Vice PresidentCRD 5850452

  • Philip Nisonger

    Philip Nisonger

    PresidentCRD 802825

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

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Location

, null

Headquartered in , null.

Office locations

Similar firms

Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth