Rooney Wealth Management

RIASEC Registered
Total AUM
$1.1M
Discretionary
$0
0% of AUM
Avg account
$215K
Accounts
5
Employees
1
Advisory reps
1

Firm details

Headquarters
,
CRD number
338991
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • Individuals100%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Rooney Wealth Management is a small, independent advisory LLC that focuses on financial planning and portfolio management for individuals and small businesses. The firm emphasizes equity exposure, with a stated preference toward exchange-traded securities, and describes itself as an active ESG investor — indicating environmental, social and governance factors are integrated into security selection or manager due diligence. Fee arrangements include both percentage-of-AUM and fixed-fee engagements. The register shows the adviser manages client assets on a non‑discretionary basis, meaning investment decisions generally require client approval rather than being delegated to the firm. Investment activity centers on liquid public markets rather than private or closed-end vehicles. Given the firm’s scale and custodian relationship, portfolios appear constructed using liquid listed instruments (ETFs and individual equities) supplemented by mutual funds where appropriate. Advisory services are aimed at individual households and smaller business owners rather than institutional mandates or pension consulting.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 65%, Public Funds/Mutual Funds 21%, Cash & Cash Equivalents 14%65%
  • Exchange Traded Equities65%
  • Public Funds/Mutual Funds21%
  • Cash & Cash Equivalents14%

Owners & executives

1 of 1
  • Daniel Rooney

    Daniel Rooney

    Principal And Chief Compliance OfficerCRD 8174323

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

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Location

, null

Headquartered in , null.

Office locations

Similar firms

Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth