Rockford Financial Planning

RIAState Registered
Total AUM
$79.7M
Discretionary
$72.2M
91% of AUM
Avg account
$179K
Accounts
445
Employees
3
Advisory reps
2

Firm details

Headquarters
,
CRD number
312048
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI46.28%
  • Individuals44.33%
  • Pension & Profit Sharing Plans9.39%
Services
Financial PlanningPortfolio Management for IndividualsPension Consulting

Firm profile

FINTRX

Overview

Rockford Financial Planning is an independently owned limited liability company that acts as a fee-based registered investment adviser serving individual and family clients. The firm lists financial planning, portfolio management for individuals and small businesses, and pension consulting among its advisory services. Its billing mix includes asset‑based fees as well as hourly and fixed fees. The firm does not identify as an active ESG investor and is not registered as a multi‑state adviser.

Assets & Accounts

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 91%, Exchange Traded Equities 4%, Cash & Cash Equivalents 3%, US Government Bonds 2%91%
  • Public Funds/Mutual Funds91%
  • Exchange Traded Equities4%
  • Cash & Cash Equivalents3%
  • US Government Bonds2%

Contacts

2 of 2
  • Kevin O'hanlon

    Kevin O'hanlon

    Financial AdvisorCRD 4427111

  • Connor Matheny

    Connor Matheny

    ParaplannerCRD 7678044

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

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Location

, null

Headquartered in , null.

Office locations

Similar firms

Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth