Riley Friedman Asset Management

RIASEC RegisteredEst. 2011
Total AUM
$585M
Discretionary
$583M
100% of AUM
Avg account
$1M
Accounts
562
Employees
2
Advisory reps
2

Firm details

Headquarters
Los Altos, California
CRD number
155810
Registered since
September 19, 2011
Custodians
CHARLES SCHWAB & CO., INC., FIDELITY DISTRIBUTORS COMPANY LLC, THE VANGUARD GROUP, INC.
Fee structure
Percentage of AUM
Client types
  • HNWI88.04%
  • Individuals7.29%
  • Pension & Profit Sharing Plans4.67%
Services
Portfolio Management for Individuals

Firm profile

FINTRX

Overview

Riley Friedman Asset Management is an independent registered investment adviser organized as an LLC and operating since 2011. The firm is owned by an individual and manages client assets on a percentage-of-AUM fee basis. Its advisory work centers on portfolio management for individuals and small businesses, and it serves both high-net-worth individuals/families and institutional clients. The adviser does not identify as an active ESG investor and does not describe itself as a multi-state or newly formed adviser; it also does not act as a capital allocator or pension consultant.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 58%, State & Local Bonds 15%, Cash & Cash Equivalents 13%, Public Funds/Mutual Funds 7%, Investment Grade Corp Bonds 5%, Non-Exchange Traded Equities 1%, Non-Investment Grade Corp Bonds 1%58%
  • Exchange Traded Equities58%
  • State & Local Bonds15%
  • Cash & Cash Equivalents13%
  • Public Funds/Mutual Funds7%
  • Investment Grade Corp Bonds5%

Contacts

2 of 2
  • Jonathan Riley

    PresidentCRD 2947957

  • Stuart Friedman

    PrincipalCRD 4576711

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 29

Active vs passive

$26.3M in ETFs

Passive

76%

$20M

Active

2%

$6.4M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD MID-CAP VALUE INDEX FUND (VOE)VanguardPassiveMid Cap Value$3.4M17,10712.83%

Location

Primary office

Los Altos, CA

Santa Clara

Location

Los Altos, CA

Headquartered in Los Altos, CA, anchoring the San Jose-San Francisco-Oakland, CA metro in the West.

Metro area
San Jose-San Francisco-Oakland, CA
Region
West
County
Santa Clara
Address
4984 El Camino Real
Time zone
PT (UTC-8)
Office locations

Similar firms

Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth