Register Financial Advisors, LLC

RIASEC RegisteredEst. 2015
Total AUM
$488M
Discretionary
$395M
81% of AUM
Avg account
$575K
Accounts
850
Employees
15
Advisory reps
15

Firm details

Headquarters
Atlanta, Georgia
CRD number
143884
Registered since
April 17, 2015
Custodians
WELLS FARGO ADVISORS FINANCIAL NETWORK, LLC, CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI70.03%
  • Individuals26.86%
  • Pension & Profit Sharing Plans1.6%
  • Corporations / Businesses1.51%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension ConsultingSelection of Other Advisers

Firm profile

FINTRX

Overview

Register Financial Advisors, LLC is an SEC-registered RIA organized as an LLC and in operation since 2015. The firm serves individual and family clients and describes itself as a capital allocator that deploys third‑party managers alongside in‑house portfolio work. Its service menu on the ADV includes financial planning, portfolio management for individuals and small businesses, portfolio management for businesses or institutions, selection of other advisers, and pension consulting listed among advisory activities. Fee arrangements include a percentage of AUM, hourly charges, and fixed fees. The firm does not flag itself as an active ESG investor. Register Financial Advisors maintains industry relationships with a broker‑dealer and an insurance company, and its ownership is listed as individual. The firm is not registered as a multi‑state adviser on the snapshot provided.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 69%, Public Funds/Mutual Funds 25%, Cash & Cash Equivalents 4%, Investment Grade Corp Bonds 2%69%
  • Exchange Traded Equities69%
  • Public Funds/Mutual Funds25%
  • Cash & Cash Equivalents4%
  • Investment Grade Corp Bonds2%

Owners & executives

1 of 1
  • George Register

    George Register

    President, CEOCRD 373031

Contacts

3 of 14
  • Edward Waits

    Edward Waits

    Investment Advisor RepresentativeCRD 3253004

  • Adam Waller

    Adam Waller

    Financial AdvisorCRD 7145763

  • Lydia Gumina

    Lydia Gumina

    Client Service AssociateCRD 8152110

Unlock 11 more contacts

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 286

Active vs passive

$108M in ETFs

Passive

84%

$91.1M

Active

15%

$17.1M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD GROWTH INDEX FUND (VUG)VanguardPassiveLarge Growth$12.2M141,81211.29%

Location

Primary office

Atlanta, GA

Fulton

Location

Atlanta, GA

Headquartered in Atlanta, GA, anchoring the Atlanta--Athens-Clarke County--Sandy Springs, GA-AL metro in the South.

Metro area
Atlanta--Athens-Clarke County--Sandy Springs, GA-AL
Region
South
County
Fulton
Address
3500 Lenox Rd Ne
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth