Register Financial Advisors, LLC

RIASEC Registered
Total AUM
$488M
Discretionary
$395M
81% of AUM
Avg account
$575K
Accounts
850
Employees
15
Advisory reps
15

Firm details

Headquarters
Atlanta, Georgia
CRD number
143884
Registered since
April 17, 2015
Custodians
WELLS FARGO ADVISORS FINANCIAL NETWORK, LLC, CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI70.03%
  • Individuals26.86%
  • Pension & Profit Sharing Plans1.6%
  • Corporations / Businesses1.51%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension ConsultingSelection of Other Advisers

Firm profile

FINTRX

Overview

Register Financial Advisors, LLC is an independent RIA organized as an LLC that registered with the SEC in 2015. The firm positions itself as a capital allocator for high-net-worth individuals and families, offering comprehensive financial planning alongside portfolio management for individuals, small businesses and institutions. Its advisory menu includes selection of other advisers and pension consulting services, with fees charged as a percentage of AUM and, where appropriate, hourly or fixed fees. The firm is not an active ESG investor and reports industry affiliations with a broker-dealer and an insurance company, which appears to support its access to annuity and insurance solutions.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 69%, Public Funds/Mutual Funds 25%, Cash & Cash Equivalents 4%, Investment Grade Corp Bonds 2%69%
  • Exchange Traded Equities69%
  • Public Funds/Mutual Funds25%
  • Cash & Cash Equivalents4%
  • Investment Grade Corp Bonds2%

Owners & executives

1 of 1
  • George Register

    George Register

    President, CEOCRD 373031

Contacts

3 of 14
  • Scott Register

    Scott Register

    Principal & FINOPCRD 5239767

  • Edward Waits

    Edward Waits

    Investment Advisor RepresentativeCRD 3253004

  • David Pressly

    David Pressly

    Senior Vice PresidentCRD 4147342

Unlock 11 more contacts →

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

FINTRX

ETF holdings

1 of 286

Active vs passive

$108M in ETFs

Passive

84%

$91.1M

Active

15%

$17.1M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD GROWTH INDEX FUND (VUG)VanguardPassiveLarge Growth$12.2M141,81211.29%

Location

Primary office

Atlanta, GA

Fulton

Location

Atlanta, GA

Headquartered in Atlanta, GA, anchoring the Atlanta--Athens-Clarke County--Sandy Springs, GA-AL metro in the South.

Metro area
Atlanta--Athens-Clarke County--Sandy Springs, GA-AL
Region
South
County
Fulton
Address
3500 Lenox Rd Ne
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth