Red Reef Advisors LLC

RIASEC RegisteredEst. 2025
Total AUM
$135M
Discretionary
$120M
89% of AUM
Avg account
$418K
Accounts
323
Employees
3
Advisory reps
3

Firm details

Headquarters
Boca Raton, Florida
CRD number
174748
Registered since
May 13, 2025
Custodians
CHARLES SCHWAB & CO., INC., FIDELITY DISTRIBUTORS COMPANY LLC
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI76.98%
  • Individuals11.8%
  • Pension & Profit Sharing Plans10.87%
  • Charitable Organizations0.35%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

Red Reef Advisors LLC is an independent registered investment adviser organized as an LLC and registered with the SEC in 2025. The firm acts as a capital allocator and serves both individual/family and institutional clients. Its advisory services emphasize financial planning, portfolio management for individuals and small businesses, and selection of outside advisers. Fee arrangements include percentage-of-AUM billing alongside hourly and fixed-fee engagements. Red Reef does not present itself as an active ESG investor and is not set up as a multi-state adviser or related adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 58%, Exchange Traded Equities 37%, Cash & Cash Equivalents 3%, State & Local Bonds 1%, Private Funds 1%58%
  • Public Funds/Mutual Funds58%
  • Exchange Traded Equities37%
  • Cash & Cash Equivalents3%
  • State & Local Bonds1%
  • Private Funds1%

Contacts

3 of 3
  • Jesse Cordoba

    Jesse Cordoba

    Managing PartnerCRD 2320561

  • Lorianne Cordoba

    Lorianne Cordoba

    Practice AdministratorCRD 2391478

  • Michael Troy

    Michael Troy

    Financial AdvisorCRD 5480064

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

FINTRX

ETF holdings

1 of 142

Active vs passive

$63.9M in ETFs

Passive

81%

$51.8M

Active

16%

$12.1M

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES MSCI USA QUALITY FACTOR ETF (QUAL)BlackRockPassiveLarge Blend$2.2M9,8523.38%

Location

Primary office

Boca Raton, FL

Palm Beach

Location

Boca Raton, FL

Headquartered in Boca Raton, FL, anchoring the Miami-Port St. Lucie-Fort Lauderdale, FL metro in the South.

Metro area
Miami-Port St. Lucie-Fort Lauderdale, FL
Region
South
County
Palm Beach
Address
150 E Palmetto Park Rd
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth