PURE WEALTH MANAGEMENT

RIASEC Registered
Total AUM
$46M
Discretionary
$46M
100% of AUM
Avg account
$259K
Accounts
178
Employees
1
Advisory reps
1

Firm details

Headquarters
CERRITOS, California
CRD number
154120
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM
Client types
  • Individuals100%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Pure Wealth Management is a small, fee-based advisory firm that serves individuals and families with financial planning and portfolio management for personal and small-business needs. The firm operates as a registered representative of a broker-dealer while delivering advisory services on a percentage-of-AUM fee model. Investment activity is centered on pooled public funds—primarily mutual funds—augmented by targeted allocations to income-producing instruments and selected alternatives. The firm does not position itself as an active ESG investor or a multi-state adviser, and its ownership structure is individual-led. Pure Wealth Management appears to emphasize conventional discretionary wealth management: assembling diversified portfolios for a concentrated client base, managing accounts on a discretionary basis, and accessing third-party specialty managers for nontraditional exposure when appropriate.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 37%, Cash & Cash Equivalents 32%, US Government Bonds 15%, Exchange Traded Equities 14%, Investment Grade Corp Bonds 1%, Non-Investment Grade Corp Bonds 1%37%
  • Public Funds/Mutual Funds37%
  • Cash & Cash Equivalents32%
  • US Government Bonds15%
  • Exchange Traded Equities14%
  • Investment Grade Corp Bonds1%

Owners & executives

1 of 1
  • Jason Tani

    President, Chief Investment OfficerCRD 2896456

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

CERRITOS, CA

LOS ANGELES

Location

CERRITOS, CA

Headquartered in CERRITOS, CA, anchoring the Los Angeles-Long Beach, CA metro in the West.

Metro area
Los Angeles-Long Beach, CA
Region
West
County
LOS ANGELES
Address
10900 183rd St
Time zone
PT (UTC-8)
Office locations

Similar firms

Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth