Plus Group Wealth Advisors, LLC
Firm details
- Headquarters
- Belgium, Wisconsin
- CRD number
- 300714
- Registered since
- March 4, 2025
- Website
- www.myplusgroup.com
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Hourly Charges, Other
- Client types
- Individuals68.89%
- HNWI28.24%
- Charitable Organizations1.72%
- Corporations / Businesses1.16%
- Services
- Financial PlanningPortfolio Management for IndividualsPension Consulting
Firm profile
FINTRXOverview
Plus Group Wealth Advisors, LLC is an independent registered investment adviser organized as an LLC and SEC-registered in 2025. The firm is individually owned and serves both individual & family clients as well as institutional clients. Core advisory services include financial planning, portfolio management for individuals and small businesses, and pension consulting. Its fee model is blended: asset-based fees (percentage of AUM) are used alongside hourly charges and other fee arrangements. The firm does not market itself as an active ESG investor and is not designated as a multi-state adviser or a capital allocator.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds82%
- Cash & Cash Equivalents9%
- Exchange Traded Equities8%
- Other1%
Contacts
3 of 4
Jay Lauer
Financial AdvisorCRD 2735098

Matthew Dirkse
Financial AdvisorCRD 8155128
Thomas Volkmann
Financial AdvisorCRD 7779733
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 46Active vs passive
$126M in ETFs
81%
$102M
17%
$24M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| INVESCO QQQ TRUST SERIES 1 (QQQ) | Invesco | Passive | Large Growth | $12.1M | 16,458 | 9.60% |
Location
Belgium, WI
Ozaukee
Location
Belgium, WI
Headquartered in Belgium, WI, anchoring the Milwaukee-Racine-Waukesha, WI metro in the Midwest.
- Metro area
- Milwaukee-Racine-Waukesha, WI
- Region
- Midwest
- County
- Ozaukee
- Address
- 680 Main St
- Time zone
- CT (UTC-6)
- Office locations
Similar firms
Retirement Income Strategies, LLC
RIAEvansville, WI
Sycamore Investment Consulting Services, LLC
RIAMadison, WI
Wisconsin Wealth Advisors, LLC
RIASun Prairie, WI
Elite Wealth Management, Inc.
RIAPlover, WI
Mckinley Money, LLC
RIAEau Claire, WI
Titletown Wealth Management, LLC
RIAGreen Bay, WI