PLATFORM WEALTH ADVISORS
Firm details
- Headquarters
- HOLLADAY, Utah
- CRD number
- 329313
- Registered since
- February 28, 2024
- Website
- platformadvise.com
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Fixed Fees
- Client types
- HNWI61.99%
- Corporations / Businesses18.77%
- Individuals15.77%
- Pension & Profit Sharing Plans3%
- Other Investment Advisers0.44%
- Services
- Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension ConsultingSelection of Other Advisers
Firm profile
FINTRXOverview
Platform Wealth Advisors is an independent registered investment adviser organized as an LLC and registered with the SEC in 2024. The firm serves both individual and family clients as well as institutional accounts and acts as a capital allocator, selecting outside managers and funds on clients’ behalf. Its advisory services include financial planning, portfolio management for individuals, small businesses and institutions, pension consulting, and the selection of other advisers. Compensation is primarily a percentage of assets under management, with some engagements billed on a fixed-fee basis. The firm does not self-identify as an active ESG investor and lists an accounting professional among its industry affiliations.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities45%
- Public Funds/Mutual Funds45%
- Cash & Cash Equivalents5%
- Other3%
- US Government Bonds2%
Owners & executives
2 of 2TARALYN NICHOLAS
Chief Compliance OfficerCRD 7885958
Ryan Bateman
Chief Financial OfficerCRD 8065504
Contacts
3 of 11PAUL MANNION
Wealth AdvisorCRD 4764558
Donovan Roberson
Associate Wealth AdvisorCRD 6878943
MARLIN STOVESAND
Retirement Plan ConsultantCRD 6704432
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 23Active vs passive
$117M in ETFs
2%
$2.1M
98%
$115M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| DIMENSIONAL US CORE EQUITY 2 ETF (DFAC) | Dimensional | Active | Large Blend | $40.9M | 1,032,484 | 35.02% |
Location
HOLLADAY, UT
SALT LAKE
Location
HOLLADAY, UT
Headquartered in HOLLADAY, UT, anchoring the Salt Lake City-Provo-Orem, UT metro in the West.
- Metro area
- Salt Lake City-Provo-Orem, UT
- Region
- West
- County
- SALT LAKE
- Address
- 6510 S Millrock Dr
- Time zone
- MT (UTC-7)
- Office locations
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