PACIFIC FINANCIAL PLANNERS, LLC

RIASEC Registered
Total AUM
$84.2M
Discretionary
$57.6M
68% of AUM
Avg account
$258K
Accounts
327
Employees
4
Advisory reps
3

Firm details

Headquarters
LAGUNA NIGUEL, California
CRD number
132314
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • Individuals52.66%
  • HNWI47.34%
Services
Financial PlanningPortfolio Management for IndividualsPublication of PeriodicalsEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Pacific Financial Planners, LLC operates as an independent registered investment advisor focused on individual and family clients. The firm blends traditional financial planning and portfolio management with insurance brokerage services and client education through newsletters and seminars. Investment activity skews toward publicly traded equities and exchange-traded vehicles, reflecting a preference for liquid, cost-efficient instruments for core portfolio exposures. Fee arrangements are flexible: percentage-of-AUM, hourly billing, and fixed-fee engagements are all used, allowing the firm to serve both ongoing advisory relationships and project-based planning work. Pacific Financial Planners is not positioned as an ESG-first advisor and does not act as a multi-state or capital-allocating manager.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 63%, State & Local Bonds 25%, US Government Bonds 7%, Cash & Cash Equivalents 5%63%
  • Exchange Traded Equities63%
  • State & Local Bonds25%
  • US Government Bonds7%
  • Cash & Cash Equivalents5%

Contacts

3 of 3
  • Vicki Slusiewicz

    PartnerCRD 7654443

  • Jerome Slusiewicz

    FounderCRD 1739938

  • Jaden Slusiewicz

    Marketing ManagerCRD 7155898

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

LAGUNA NIGUEL, CA

ORANGE

Location

LAGUNA NIGUEL, CA

Headquartered in LAGUNA NIGUEL, CA, anchoring the Los Angeles-Long Beach, CA metro in the West.

Metro area
Los Angeles-Long Beach, CA
Region
West
County
ORANGE
Address
30131 Town Center Dr
Time zone
PT (UTC-8)
Office locations

Similar firms

Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth