OVERSON ADVISORY GROUP

RIASEC Registered
Total AUM
$21.7M
Discretionary
$21.5M
99% of AUM
Avg account
$166K
Accounts
131
Employees
3
Advisory reps
1

Firm details

Headquarters
MESA, Arizona
CRD number
165648
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • Individuals88.94%
  • HNWI11.06%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Overson Advisory Group is an independent, owner-operated registered investment adviser that focuses on serving individual and family clients, along with small business owners. The firm delivers financial planning and discretionary portfolio management, billing clients via a percentage-of-assets model and fixed-fee arrangements. Its investment approach favors pooled public vehicles—primarily mutual funds and other public funds—rather than a portfolio built from individual equities or bespoke alternative structures. The firm does not position itself as an institutional allocator, is not active in ESG investing, and does not operate as a multi-state or pension consultant adviser. The firm maintains an insurance industry affiliation, which aligns with its documented use of annuity products alongside mutual funds. Custody and trade execution are handled predominantly through a major retail custodian, supporting the firm’s emphasis on accessible, standardized investment vehicles for retail clients.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 96%, Cash & Cash Equivalents 4%96%
  • Public Funds/Mutual Funds96%
  • Cash & Cash Equivalents4%

Contacts

1 of 1
  • LEILAND OVERSON

    PresidentCRD 1253784

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

MESA, AZ

MARICOPA

Location

MESA, AZ

Headquartered in MESA, AZ, anchoring the Phoenix-Mesa, AZ metro in the West.

Metro area
Phoenix-Mesa, AZ
Region
West
County
MARICOPA
Address
2500 S Power Rd
Time zone
MT (UTC-7)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth