MONEYWISE, INC.
Firm details
- Headquarters
- Lexington, Kentucky
- CRD number
- 145043
- Website
- www.moneywiseky.com
- Custodians
- NATIONAL FINANCIAL SERVICES LLC
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- HNWI72.1%
- Individuals27.9%
- Services
- Financial PlanningPortfolio Management for Individuals
Firm profile
FINTRXOverview
Moneywise, Inc. is an independent registered investment adviser that focuses on financial planning and portfolio management for individual and family clients. The firm’s activity centers on managing discretionary portfolios across pooled public funds and mutual funds, using a traditional advisory model rather than acting as a capital allocator. Fee arrangements are flexible and include percentage-of-AUM billing alongside hourly and fixed-fee engagements, which supports both ongoing wealth management relationships and project-based planning work. Investment preferences skew toward liquid, manager-run solutions: core exposure appears to be implemented through mutual funds and other public pooled vehicles, supplemented by fixed income instruments and insurance-based products where appropriate. The firm does not identify itself as an active ESG investor and is not set up as a multi-state or pension consultant adviser; its client focus remains individuals and families rather than institutions.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds97%
- Exchange Traded Equities3%
Contacts
1 of 1EUGENE CASTLE
Founder and PresidentCRD 2733633
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
Lexington, KY
FAYETTE
Location
Lexington, KY
Headquartered in Lexington, KY, anchoring the Lexington-Fayette--Richmond--Frankfort, KY metro in the South.
- Metro area
- Lexington-Fayette--Richmond--Frankfort, KY
- Region
- South
- County
- FAYETTE
- Address
- 836 Euclid Ave
- Time zone
- CT (UTC-6)
- Office locations
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