MINT ASSET MANAGEMENT LLC

RIASEC RegisteredEst. 2024
Total AUM
$64.5M
Discretionary
$64.5M
100% of AUM
Avg account
$1.1M
Accounts
58
Employees
4
Advisory reps
4

Firm details

Headquarters
New York, New York
CRD number
315568
Registered since
September 5, 2024
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Other
Client types
  • HNWI77.88%
  • Individuals17.87%
  • Charitable Organizations4.25%
Services
Portfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

Mint Asset Management LLC is a small, fee-based advisory firm focused on individually managed portfolios for private individuals and families. The firm acts as a capital allocator and provides portfolio management for individuals and small businesses while also contracting or selecting third‑party advisers to implement parts of client portfolios. Its stated fee model is primarily a percentage of assets under management, supplemented by other fee arrangements when appropriate. Mint is not positioned as an ESG-driven manager and does not advertise pension consulting or multi-state advisory specialization. Investment activity centers on public pooled vehicles and third‑party managers, with a material allocation to real estate strategies through external managers. The firm appears to blend discretionary management with outsourced manager selection, positioning itself to use mutual funds and corporate debt for core exposures while layering alternative real estate allocations for diversification and potential income or appreciation.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 46%, Exchange Traded Equities 36%, Cash & Cash Equivalents 14%, US Government Bonds 3%46%
  • Public Funds/Mutual Funds46%
  • Exchange Traded Equities36%
  • Cash & Cash Equivalents14%
  • US Government Bonds3%

Owners & executives

2 of 2
  • JEFFREY GREENBERG

    Chief Marketing OfficerCRD 7402940

  • STEVEN FISHMAN

    Co-Founder and Chief Executive OfficerCRD 2428781

Contacts

2 of 2
  • MICHAEL REILLY

    Investment Adviser RepresentativeCRD 2006998

  • BRYAN PERRY

    Porfolio ManagerCRD 1232078

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

FINTRX

Location

Primary office

New York, NY

NEW YORK

Location

New York, NY

Headquartered in New York, NY, anchoring the New York-Newark, NY-NJ-CT-PA metro in the Northeast.

Metro area
New York-Newark, NY-NJ-CT-PA
Region
Northeast
County
NEW YORK
Address
165 Broadway
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth