Madden Advisory Services, Inc.

RIASEC RegisteredEst. 2004
Total AUM
$292M
Discretionary
$292M
100% of AUM
Avg account
$345K
Accounts
846
Employees
5
Advisory reps
2

Firm details

Headquarters
Jacksonville, Florida
CRD number
112607
Registered since
March 5, 2004
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI69.92%
  • Individuals22.37%
  • Corporations / Businesses7.41%
  • Charitable Organizations0.31%
Services
Financial PlanningPortfolio Management for IndividualsPension Consulting

Firm profile

FINTRX

Overview

Madden Advisory Services, Inc. is an independent registered investment adviser that has been SEC-registered since 2004 and is owned by an individual. The firm serves both individual and family clients as well as institutional relationships, offering financial planning, portfolio management for individuals and small businesses, and pension consulting. Its billing mixes percentage-of-AUM fees with hourly and fixed-fee arrangements. The firm does not identify as an active ESG investor and is not listed as a multi-state adviser. It is not structured as a capital allocator or related-adviser network; investment implementation appears to rely on pooled public funds and third-party managers rather than managing closed-end or proprietary funds.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 89%, Cash & Cash Equivalents 8%, Exchange Traded Equities 3%89%
  • Public Funds/Mutual Funds89%
  • Cash & Cash Equivalents8%
  • Exchange Traded Equities3%

Contacts

2 of 2
  • Brittany Salman

    Brittany Salman

    Financial PlannerCRD 5809969

  • Michael Ellis

    Michael Ellis

    Financial AdvisorCRD 6425812

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 125

Active vs passive

$295M in ETFs

Passive

98%

$290M

Active

1%

$4.7M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD 500 INDEX FUND (VOO)VanguardPassiveLarge Blend$20.5M29,8406.95%

Location

Primary office

Jacksonville, FL

Duval

Location

Jacksonville, FL

Headquartered in Jacksonville, FL, anchoring the Jacksonville-St. Marys-Palatka, FL-GA metro in the South.

Metro area
Jacksonville-St. Marys-Palatka, FL-GA
Region
South
County
Duval
Address
5200 Belfort Rd
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth