Keywell Financial Group LLC

RIASEC Registered
Total AUM
$857K
Discretionary
$857K
100% of AUM
Avg account
$143K
Accounts
6
Employees
1
Advisory reps
1

Firm details

Headquarters
,
CRD number
309246
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees, Commissions
Client types
  • Individuals100%
Services
Financial PlanningPortfolio Management for IndividualsPension ConsultingEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Keywell Financial Group LLC is a small, owner-operated independent registered investment adviser organized as a limited liability company. The firm serves individual and family clients and combines financial planning with portfolio management for individuals and small businesses. It also offers pension consulting services and runs educational seminars and workshops, while operating as an insurance broker. Fee arrangements are flexible: the firm uses a mix of percentage-of-AUM fees, hourly charges, fixed fees and commissions. Filings indicate the firm is not an active ESG investor and is not positioned as a multi-state advisory platform. Investment activity reported to regulators shows a strong cash orientation. The firm’s reported assets are concentrated in cash and cash equivalents, suggesting either a conservative allocation approach for clients, transitional holdings awaiting deployment, or a focus on planning and insurance solutions rather than long-duration discretionary investment mandates.

Assets & Accounts

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Cash & Cash Equivalents 100%100%
  • Cash & Cash Equivalents100%

Contacts

1 of 1
  • William Key

    William Key

    OwnerCRD 5950502

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

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Location

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Headquartered in , null.

Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth