Keystone Financial Planning, Inc
Firm details
- Headquarters
- Westlake, Ohio
- CRD number
- 104640
- Registered since
- August 14, 1987
- Website
- keystonefin.com
- Custodians
- CHARLES SCHWAB & CO., INC., NATIONWIDE SECURITIES, LLC
- Fee structure
- Percentage of AUM, Fixed Fees
- Client types
- HNWI95.76%
- Individuals4.24%
- Services
- Financial PlanningPortfolio Management for Individuals
Firm profile
FINTRXOverview
Keystone Financial Planning, Inc. is an independent registered investment adviser that focuses on individual and family clients. The firm provides financial planning and discretionary portfolio management for individuals and small businesses, and it bills clients using a mix of percentage-of-AUM and fixed-fee arrangements. Keystone is organized as a corporation with individual ownership and has been SEC-registered since 1987. The firm also lists accounting among its business activities and does not self-identify as a capital allocator, pension consultant, or active ESG investor.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds56%
- Exchange Traded Equities43%
- Cash & Cash Equivalents1%
Owners & executives
1 of 1Brigitte Palumbo
Chief Compliance OfficerCRD 6368436
Contacts
2 of 2Linda Borowiak
Vice PresidentCRD 4441369
Keith Sechler
Founder & PresidentCRD 4441368
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 5Active vs passive
$220M in ETFs
100%
$220M
0%
$0
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| SCHWAB US DIVIDEND EQUITY ETF (SCHD) | Schwab | Passive | Large Value | $198M | 6,250,349 | 90.05% |
Location
Westlake, OH
Cuyahoga
Location
Westlake, OH
Headquartered in Westlake, OH, anchoring the Cleveland-Akron-Canton, OH metro in the Midwest.
- Metro area
- Cleveland-Akron-Canton, OH
- Region
- Midwest
- County
- Cuyahoga
- Address
- 1991 Crocker Rd
- Time zone
- ET (UTC-5)
- Office locations
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