KEYSTONE ADVISORY GROUP
Firm details
- Headquarters
- HOLLISTER, California
- CRD number
- 168574
- Website
- www.thekey2retire.com
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- Individuals52.11%
- HNWI47.89%
- Services
- Financial PlanningPortfolio Management for IndividualsEducational Seminars / Workshops
Firm profile
FINTRXOverview
Keystone Advisory Group is an independent registered investment adviser that focuses on serving individuals and families. The firm combines financial planning, discretionary portfolio management for individuals and small businesses, and educational seminars as its core offerings. Keystone charges clients through a mix of percentage-of-AUM fees, hourly fees, and fixed fees, which lets it tailor pricing to the complexity and scope of each engagement. On the investment side Keystone shows a clear preference for pooled public funds as its primary building blocks. The firm also uses third‑party real estate managers for alternative exposure. Keystone is not identified as an active ESG investor and lists an affiliation with an insurance company as part of its industry relationships.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds93%
- Exchange Traded Equities4%
- Cash & Cash Equivalents3%
Contacts
2 of 2AUBRIANA VILLAGRANA
Director of Client ServicesCRD 6013019
KELLY MONROE
FounderCRD 5137582
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
HOLLISTER, CA
SAN BENITO
Location
HOLLISTER, CA
Headquartered in HOLLISTER, CA, anchoring the San Jose-San Francisco-Oakland, CA metro in the West.
- Metro area
- San Jose-San Francisco-Oakland, CA
- Region
- West
- County
- SAN BENITO
- Address
- 2440 Bert Dr
- Time zone
- PT (UTC-8)
- Office locations
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