HOWARD FINANCIAL

RIASEC Registered
Total AUM
$27.9M
Discretionary
$0
0% of AUM
Avg account
$297K
Accounts
94
Employees
1
Advisory reps
1

Firm details

Headquarters
BAKERSFIELD, California
CRD number
155323
Custodians
IGNITE FUNDING
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees, Other
Client types
  • Individuals68.82%
  • HNWI31.18%
Services
Financial PlanningPortfolio Management for IndividualsPension ConsultingSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Howard Financial is an independent Registered Investment Adviser organized as a corporation and owned by an individual. The firm’s client focus is individual and family households and it operates as a capital allocator, combining fee-based planning with portfolio management for individuals and small businesses. Its service mix includes financial planning, selection of other advisers, pension consulting services, and educational seminars or workshops. Howard Financial reports a mix of fee arrangements — percentage of AUM, hourly charges, fixed fees and other fee types — which supports working with clients across different wealth and engagement profiles. Filings show the firm operates largely on a nondiscretionary basis; the entirety of reported assets are classified as nondiscretionary. Howard Financial is not positioned as an active ESG investor and is not registered as a multistate adviser. An affiliation with an insurance company appears in its industry affiliations, which aligns with the firm’s use of insurance products in client portfolios.

Assets & Accounts

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Other 99%, Cash & Cash Equivalents 1%99%
  • Other99%
  • Cash & Cash Equivalents1%

Contacts

1 of 1
  • LANCE HOWARD

    PresidentCRD 5701234

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

BAKERSFIELD, CA

KERN

Location

BAKERSFIELD, CA

Headquartered in BAKERSFIELD, CA, in the West of the United States.

Region
West
County
KERN
Address
5401 Business Park S
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth