Hearon Advisory Group, LLC

RIASEC Registered
Total AUM
$10.8M
Discretionary
$10.8M
100% of AUM
Avg account
$414K
Accounts
26
Employees
2
Advisory reps
1

Firm details

Headquarters
,
CRD number
142392
Custodians
FIDELITY DISTRIBUTORS COMPANY LLC
Fee structure
Hourly Charges, Other
Client types
  • Individuals100%
Services
Financial PlanningSelection of Other Advisers

Firm profile

FINTRX

Overview

Hearon Advisory Group, LLC is an independent, individually owned Registered Investment Adviser that focuses on financial planning for individual and family clients. The firm positions itself more as a planner and capital allocator than as a primary stock-picker: its ADV lists financial planning services and selection of other advisers as its principal advisory activities, and it identifies as a capital allocator. Compensation is primarily hourly (with other fee arrangements noted). The firm is not registered as a multi-state adviser and does not market itself as an active ESG investor. It also has an affiliation with an insurance company, which may reflect distribution or product relationships for insurance solutions.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 54%, Exchange Traded Equities 44%, Cash & Cash Equivalents 2%54%
  • Public Funds/Mutual Funds54%
  • Exchange Traded Equities44%
  • Cash & Cash Equivalents2%

Owners & executives

1 of 1
  • Bruce Hearon

    Bruce Hearon

    President, CEOCRD 5244836

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

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Location

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Headquartered in , null.

Office locations

Similar firms

Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth