Guardian Financial, Inc.

RIASEC Registered
Total AUM
$94.5M
Discretionary
$94.5M
100% of AUM
Avg account
$210K
Accounts
450
Employees
3
Advisory reps
1

Firm details

Headquarters
Bentonville, Arkansas
CRD number
158153
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM
Client types
  • Individuals83.85%
  • HNWI16.15%
Services
Portfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

Guardian Financial, Inc. is a corporation operating as a non-independent retail registered investment adviser that also conducts insurance brokerage. Ownership is listed as individual, and the firm charges fees based on a percentage of assets under management. Its advisory work centers on portfolio management for individuals and small businesses and on selecting other advisers and external managers on behalf of clients. The client base is focused on individuals and families. Guardian Financial identifies as a capital allocator but does not characterize itself as an active ESG investor, and it does not present as a multi-state or newly formed adviser.

Assets & Accounts

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 84%, Exchange Traded Equities 14%, Cash & Cash Equivalents 2%84%
  • Public Funds/Mutual Funds84%
  • Exchange Traded Equities14%
  • Cash & Cash Equivalents2%

Contacts

1 of 1
  • Tony Hansmann

    Tony Hansmann

    PresidentCRD 5165909

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

Bentonville, AR

Benton

Location

Bentonville, AR

Headquartered in Bentonville, AR, in the South of the United States.

Region
South
County
Benton
Address
1401 Se Walton Blvd
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth