GOALVEST ADVISORY LLC
Firm details
- Headquarters
- New York, New York
- CRD number
- 285374
- Registered since
- June 21, 2019
- Website
- www.goalvestadvisory.com
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- HNWI69.93%
- Individuals12.99%
- Corporations / Businesses12.46%
- Pooled Investment Vehicles3.47%
- Charitable Organizations1.15%
- Services
- Financial PlanningPortfolio Management for IndividualsPortfolio Management for Pooled Investment Vehicles
Firm profile
FINTRXOverview
Goalvest Advisory LLC is an independent registered investment adviser that focuses on fee-based financial planning and portfolio management for individuals, families and pooled investment vehicles. The firm operates with a mix of percentage-of-AUM, hourly and flat-fee engagements and reports serving both individual/family and institutional clients. Portfolio construction emphasizes public funds/mutual funds and broad ETF exposure, with active use of pooled vehicles the firm sponsors or manages. Goalvest is not positioned as an ESG-focused allocator. Investment activity centers on diversified, fund-centric allocations supplemented by targeted alternative exposure. The firm acts as sponsor, general partner and managing member for pooled investment vehicles, indicating experience operating private funds in addition to advising client accounts.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds43%
- Exchange Traded Equities27%
- Other20%
- Cash & Cash Equivalents3%
- State & Local Bonds2%
Owners & executives
1 of 1Sevasti Balafas
CEO and FounderCRD 4884215
Contacts
3 of 6HARRY MARTIN
Business DevelopmentCRD 2549229
Braden DeForge
Wealth Management AssociateCRD 7677300
Chen Li
Investment Research AssociateCRD 7178292
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 148Active vs passive
$395M in ETFs
92%
$364M
2%
$31.2M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| VANGUARD 500 INDEX FUND (VOO) | Vanguard | Passive | Large Blend | $172M | 287,151 | 43.46% |
Location
New York, NY
NEW YORK
Location
New York, NY
Headquartered in New York, NY, anchoring the New York-Newark, NY-NJ-CT-PA metro in the Northeast.
- Metro area
- New York-Newark, NY-NJ-CT-PA
- Region
- Northeast
- County
- NEW YORK
- Address
- 4 World Trade Ctr
- Time zone
- ET (UTC-5)
- Office locations
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