GAYLORD WEALTH MANAGEMENT, LLC

RIASEC Registered
Total AUM
$395K
Discretionary
$395K
100% of AUM
Avg account
$132K
Accounts
3
Employees
1
Advisory reps
1

Firm details

Headquarters
ROCKLIN, California
CRD number
168702
Custodians
ALTRUIST FINANCIAL LLC
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • Individuals100%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Gaylord Wealth Management, LLC is a small, privately owned advisory firm that provides financial planning and portfolio management for individuals and small businesses. The firm charges a mix of percentage-of-AUM fees along with hourly and fixed-fee arrangements, and it operates primarily through discretionary mandates. Investment activity is focused on pooled public vehicles — mutual funds and other public funds — as the primary building blocks of client portfolios, supplemented by corporate fixed income. The firm reports no active ESG investing program and is not positioned as a pension consultant or multi-state advisory network. Given the firm’s size and reported business model, alternative exposures are sourced through third‑party managers rather than direct sponsor roles. That implies Gaylord Wealth Management structures client portfolios around diversified mutual‑fund sleeves and external alternative fund managers when clients' objectives call for hedge fund, real estate or private credit exposure.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 65%, US Government Bonds 24%, Cash & Cash Equivalents 11%65%
  • Public Funds/Mutual Funds65%
  • US Government Bonds24%
  • Cash & Cash Equivalents11%

Owners & executives

1 of 1
  • PETER GAYLORD

    Chief Executive OfficerCRD 3180496

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

ROCKLIN, CA

PLACER

Location

ROCKLIN, CA

Headquartered in ROCKLIN, CA, anchoring the Sacramento-Roseville, CA metro in the West.

Metro area
Sacramento-Roseville, CA
Region
West
County
PLACER
Address
6520 Lonetree Blvd
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth