FINANCIAL PLANNING BY DESIGN

Overview

Financial Planning By Design is a small, independent registered investment adviser operating as a limited liability company and run by an individual owner. The firm focuses on working with individual and family clients, delivering financial planning and portfolio management for individuals and small businesses. Its service mix includes ongoing advisory relationships, selection and oversight of third‑party advisers, and client education through seminars and workshops. Fee arrangements are flexible — percentage of AUM, hourly, or fixed fees — which supports both ongoing managed relationships and project‑based planning work. Investment activity centers on pooled public funds as the core building blocks of client portfolios, with active consideration of ESG factors noted in filings. As a capital allocator, the firm sources external managers and alternative managers when appropriate rather than running large proprietary strategies in‑house. Given the small client base and AUM, the firm’s approach is likely hands‑on and planning‑driven, emphasizing diversified mutual‑fund based portfolios and targeted use of third‑party alternatives like real estate.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices