ETON ADVISORS
Firm details
- Headquarters
- CHAPEL HILL, North Carolina
- CRD number
- 289395
- Registered since
- August 25, 2017
- Website
- etonadvisors.com
- Custodians
- THE BANK OF NEW YORK MELLON, CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Fixed Fees, Other
- Client types
- Corporations / Businesses39.62%
- HNWI37.5%
- Other10.92%
- Pooled Investment Vehicles8.25%
- Charitable Organizations2.07%
- Services
- Financial PlanningPortfolio Management for IndividualsPortfolio Management for Pooled Investment VehiclesPortfolio Management for Institutional ClientsSelection of Other AdvisersPublication of Periodicals
Firm profile
FINTRXOverview
Eton Advisors is an independent registered investment adviser formed as an LLC and active since 2017. The firm operates as a capital allocator for both high-net-worth individuals and institutional clients, blending discretionary portfolio management with advisory services, financial planning and publication of market commentary. Its investment activity leans toward active equity management delivered through separately managed accounts and ETFs, while also maintaining direct involvement in pooled vehicles and third‑party manager selection. Eton Advisors holds CPO/CTA-related registrations and lists a range of industry affiliations that allow it to access futures, structured products and other traded strategies. That regulatory and affiliation footprint supports a multi-vehicle approach: direct SMA management, sponsor/manager roles in pooled vehicles, and allocator relationships with external alternative managers. The firm is not positioned as an ESG investor based on its disclosures.
Assets & Accounts
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities36%
- Private Funds27%
- Public Funds/Mutual Funds25%
- Cash & Cash Equivalents8%
- Non-Exchange Traded Equities2%
Owners & executives
1 of 1SARAH SCULLEY
Chief Operating Officer & Chief Compliance OfficerCRD 5233520
Contacts
3 of 8BRAD DALTON
PartnerCRD 4669764
JOHN WALLACE
PartnerCRD 5881208
ROBERT MALLERNEE
Founding PartnerCRD 5114053
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
CHAPEL HILL, NC
ORANGE
Location
CHAPEL HILL, NC
Headquartered in CHAPEL HILL, NC, anchoring the Raleigh-Durham-Cary, NC metro in the South.
- Metro area
- Raleigh-Durham-Cary, NC
- Region
- South
- County
- ORANGE
- Address
- 301 W Barbee Chapel Rd
- Time zone
- ET (UTC-5)
- Office locations
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