DREAM FINANCIAL PLANNING

RIASEC Registered
Total AUM
$5.2M
Discretionary
$5.2M
100% of AUM
Avg account
$118K
Accounts
44
Employees
1
Advisory reps
1

Firm details

Headquarters
HERNDON, Virginia
CRD number
304086
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • Individuals55.77%
  • HNWI44.23%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Dream Financial Planning is a small, independent registered investment adviser organized as an LLC that focuses on financial planning and portfolio management for individuals and families. The firm combines hourly and fixed-fee planning work with percentage-of-AUM investment management, and it positions itself as a capital allocator—selecting outside managers and funds when client situations call for third‑party expertise. Its investment posture tilts strongly toward publicly traded equities and exchange‑traded instruments rather than discretionary bond-heavy or cash allocations. Services advertised include comprehensive financial planning, portfolio management for individuals and small businesses, selection and oversight of other advisers, and educational seminars or workshops. The firm does not describe itself as an active ESG investor.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 96%, US Government Bonds 2%, Investment Grade Corp Bonds 2%, Cash & Cash Equivalents 1%96%
  • Exchange Traded Equities96%
  • US Government Bonds2%
  • Investment Grade Corp Bonds2%
  • Cash & Cash Equivalents1%

Contacts

1 of 1
  • LAMAR WATSON

    Founder & Financial PlannerCRD 4929035

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

HERNDON, VA

FAIRFAX

Location

HERNDON, VA

Headquartered in HERNDON, VA, anchoring the Washington-Baltimore-Arlington, DC-MD-VA-WV-PA metro in the South.

Metro area
Washington-Baltimore-Arlington, DC-MD-VA-WV-PA
Region
South
County
FAIRFAX
Address
205 Van Buren St
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth