Downshift Financial

RIASEC RegisteredEst. 2024
Total AUM
$215M
Discretionary
$212M
99% of AUM
Avg account
$606K
Accounts
354
Employees
3
Advisory reps
3

Firm details

Headquarters
,
CRD number
314068
Registered since
October 1, 2024
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Fixed Fees
Client types
  • HNWI99.87%
  • Individuals0.13%
Services
Financial PlanningPortfolio Management for IndividualsPension Consulting

Firm profile

FINTRX

Overview

Downshift Financial is an independent registered investment adviser formed as an LLC and registered with the SEC in 2024. The firm serves individual and family clients, operating on a fixed-fee model and focusing on financial planning, portfolio management for individuals and small businesses, and pension consulting services. It is not organized as a capital allocator or a related adviser, does not identify as an active ESG investor, and is not a multi-state adviser per its filings.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 76%, Cash & Cash Equivalents 10%, Exchange Traded Equities 7%, US Government Bonds 6%, State & Local Bonds 1%, Investment Grade Corp Bonds 1%76%
  • Public Funds/Mutual Funds76%
  • Cash & Cash Equivalents10%
  • Exchange Traded Equities7%
  • US Government Bonds6%
  • State & Local Bonds1%

Contacts

3 of 3
  • John Reynolds

    Financial AdvisorCRD 8039029

  • Travis Hughes

    Travis Hughes

    Partner, CCOCRD 6993426

  • Edwin Liang

    Edwin Liang

    Co-founder & Financial PlannerCRD 4737975

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

FINTRX

Recent filings

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Awards

FINTRX

ETF holdings

1 of 68

Active vs passive

$210M in ETFs

Passive

94%

$197M

Active

<1%

$13.2M

ETFProviderStyleCategoryValueShares% of portfolio
SCHWAB INTERNATIONAL EQUITY ETF (SCHF)SchwabPassiveForeign Large Blend$19.4M743,2039.25%

Location

Primary office

, null

Location

, null

Headquartered in , null.

Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth