DISCRETIONARY INC.

RIASEC Registered
Total AUM
$1.4M
Discretionary
$1.4M
100% of AUM
Avg account
$93.3K
Accounts
15
Employees
1
Advisory reps
1

Firm details

Headquarters
RENO, Nevada
CRD number
329342
Custodians
CHARLES SCHWAB & CO., INC., ALTRUIST FINANCIAL LLC
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • Individuals100%
Services
Financial PlanningPortfolio Management for IndividualsPension Consulting

Firm profile

FINTRX

Overview

Discretionary Inc. is an independent registered investment adviser that focuses on serving individual and family clients, with an owner-operated structure. The firm’s advisory services center on financial planning, portfolio management for individuals and small businesses, and pension consulting services. Fee arrangements are flexible: the firm charges a percentage of assets under management, and it also offers hourly and fixed-fee engagements for planning or project work. Discretionary Inc. does not present itself as a capital allocator or multi-state adviser and is not identified as an active ESG investor. Investment activity is concentrated toward equities, with a clear preference for exchange-traded instruments. The firm appears to manage client portfolios on a discretionary basis, directing allocations across liquid public markets while also retaining access to other instruments (mutual funds and corporate debt) and selective external alternative managers for private equity exposure.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 68%, Public Funds/Mutual Funds 30%, Cash & Cash Equivalents 2%68%
  • Exchange Traded Equities68%
  • Public Funds/Mutual Funds30%
  • Cash & Cash Equivalents2%

Contacts

1 of 1
  • Cory Smith

    Investment Advisor RepresentativeCRD 6253636

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

FINTRX

Location

Primary office

RENO, NV

WASHOE

Location

RENO, NV

Headquartered in RENO, NV, anchoring the Reno-Carson City-Fernley, NV metro in the West.

Metro area
Reno-Carson City-Fernley, NV
Region
West
County
WASHOE
Address
5470 Kietzke Ln
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth