DEAN BENNETT ADVISORY SERVICES INC.

RIASEC Registered
Total AUM
$4.5M
Discretionary
$4.5M
100% of AUM
Avg account
$262K
Accounts
17
Employees
2
Advisory reps
2

Firm details

Headquarters
ROSEVILLE, California
CRD number
322889
Custodians
PRINCIPAL SECURITIES, INC., CHARLES SCHWAB & CO., INC., NATIONWIDE SECURITIES, LLC, MM ASCEND LIFE INVESTOR SERVICES, LLC
Fee structure
Percentage of AUM
Client types
  • HNWI77.46%
  • Individuals22.54%
Services
Financial PlanningPortfolio Management for IndividualsPension ConsultingSelection of Other Advisers

Firm profile

FINTRX

Overview

Dean Bennett Advisory Services Inc. is a small independent registered investment adviser operating as a corporation and run by an individual owner. The firm serves individual and family clients under a percentage-of-assets fee model and combines financial planning with discretionary portfolio management for individuals and small businesses. Advisory activities also include pension consulting and the selection of other advisers, and the firm conducts insurance brokerage business as part of its client service offering. Investment activity is concentrated in publicly traded securities, with a stated preference for equities. The firm acts as a capital allocator — using third-party managers and external funds where appropriate — and maintains a modest allocation to alternative real estate strategies. Dean Bennett Advisory Services Inc. does not position itself as an ESG-driven manager and operates on a localized scale rather than as a multi-state adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 55%, Non-Exchange Traded Equities 40%, Cash & Cash Equivalents 4%, Private Funds 1%55%
  • Exchange Traded Equities55%
  • Non-Exchange Traded Equities40%
  • Cash & Cash Equivalents4%
  • Private Funds1%

Owners & executives

1 of 1
  • DEBORAH BENNETT

    CFOCRD 5662950

Contacts

1 of 1
  • Leonard Dean

    Financial AdvisorCRD 1237448

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

ROSEVILLE, CA

PLACER

Location

ROSEVILLE, CA

Headquartered in ROSEVILLE, CA, anchoring the Sacramento-Roseville, CA metro in the West.

Metro area
Sacramento-Roseville, CA
Region
West
County
PLACER
Address
3017 Douglas Blvd
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth