Custom Wealth Management

RIASEC Registered
Total AUM
$201M
Discretionary
$201M
100% of AUM
Avg account
$124K
Accounts
1,620
Employees
3
Advisory reps
3

Firm details

Headquarters
Plymouth, Michigan
CRD number
340956
Registered since
May 1, 2026
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • Individuals78.04%
  • HNWI21.15%
  • Corporations / Businesses0.81%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional Clients

Firm profile

FINTRX

Overview

Custom Wealth Management is an independent registered investment adviser organized as an LLC and owned by an individual. The firm is registered with the SEC (registered in 2026) and focuses on serving individual and family clients while also providing portfolio management for small businesses and for businesses or institutions. Its client billing uses a combination of percentage-of-assets, hourly charges, and fixed fees. Advisory services listed include financial planning and portfolio management; the firm reports an industry affiliation with an insurance company. It does not identify as an active ESG investor.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 62%, Investment Grade Corp Bonds 25%, Cash & Cash Equivalents 10%, Public Funds/Mutual Funds 3%62%
  • Exchange Traded Equities62%
  • Investment Grade Corp Bonds25%
  • Cash & Cash Equivalents10%
  • Public Funds/Mutual Funds3%

Owners & executives

FINTRX

Contacts

FINTRX

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

Plymouth, MI

Wayne

Location

Plymouth, MI

Headquartered in Plymouth, MI, anchoring the Detroit-Warren-Ann Arbor, MI metro in the Midwest.

Metro area
Detroit-Warren-Ann Arbor, MI
Region
Midwest
County
Wayne
Address
41081 Ann Arbor Rd E
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth