COOK & ASSOCIATES

RIASEC Registered
Total AUM
$66.5M
Discretionary
$66.5M
100% of AUM
Avg account
$731K
Accounts
91
Employees
1
Advisory reps
1

Firm details

Headquarters
TROY, Michigan
CRD number
154829
Custodians
LPL FINANCIAL LLC
Fee structure
Percentage of AUM, Other
Client types
  • HNWI64.59%
  • Individuals34.11%
  • Charitable Organizations1.3%
Services
Portfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

Cook & Associates operates as a small, owner-run advisory practice organized as a sole proprietorship that blends advisory services with broker-dealer and insurance intermediation. The firm serves individuals, families and some institutional clients, positioning itself as a capital allocator that constructs discretionary portfolios and selects outside managers when appropriate. Its advisory mandate emphasizes portfolio management for individuals and small businesses, and the firm charges clients on a percentage-of-AUM basis alongside other fee arrangements. Investment activity is concentrated in pooled public funds and mutual funds, with a significant allocation to professionally managed vehicles rather than single-name equity bets. The firm also deploys insurance-based products and fixed-income instruments as part of client solutions, reflecting its dual role as an insurance broker and registered representative. Cook & Associates is not identified as an active ESG investor and does not report multi‑state advisory registration.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 69%, Exchange Traded Equities 28%, Cash & Cash Equivalents 3%69%
  • Public Funds/Mutual Funds69%
  • Exchange Traded Equities28%
  • Cash & Cash Equivalents3%

Contacts

1 of 1
  • MATTHEW COOK

    Investment Adviser RepresentativeCRD 3092568

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

TROY, MI

OAKLAND

Location

TROY, MI

Headquartered in TROY, MI, anchoring the Detroit-Warren-Ann Arbor, MI metro in the Midwest.

Metro area
Detroit-Warren-Ann Arbor, MI
Region
Midwest
County
OAKLAND
Address
2050 Livernois Rd
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth