Cetera Advisors LLC

Broker-DealerFINRA MemberEst. 1981
Total AUM
Advisory reps
2,360
Avg account
$0

Firm details

Headquarters
Greenwood Village, Colorado
CRD number
10299
Registered since
December 1, 1981
Website
cetera.com

Firm profile

FINTRX

Overview

Cetera Advisors LLC operates as an independent broker-dealer organized as a limited liability company and has been SEC-registered since 1981. The firm is identified as a capital allocator, meaning it selects and places client capital with outside managers and pooled vehicles rather than relying exclusively on in-house proprietary products. Snapshot data indicates ownership structure includes domestic entities and individuals. The firm does not market itself as an active ESG investor, and the snapshot does not list it as a multi-state adviser.

Assets & Accounts

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 52%, Exchange Traded Equities 38%, Cash & Cash Equivalents 6%, US Government Bonds 1%, State & Local Bonds 1%, Investment Grade Corp Bonds 1%, Other 1%52%
  • Public Funds/Mutual Funds52%
  • Exchange Traded Equities38%
  • Cash & Cash Equivalents6%
  • US Government Bonds1%
  • State & Local Bonds1%

Owners & executives

3 of 91
  • Jess Hurst

    Jess Hurst

    CEO, Senior Wealth ManagerCRD 1742952

  • Kristy Haley

    Kristy Haley

    Chief Compliance OfficerCRD 4022155

  • Roger Green

    Roger Green

    President, CEOCRD 1795639

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Contacts

3 of 2269
  • William Brooks

    William Brooks

    Wealth AdvisorCRD 3142454

  • Brian Toma

    Brian Toma

    Managing Partner, Investment Advisor RepresentativeCRD 4676266

  • Rena Asano

    Rena Asano

    Operations SpecialistCRD 7230334

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Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 1,306

Active vs passive

$9.3B in ETFs

Passive

82%

$7.6B

Active

18%

$1.7B

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES CORE S&P 500 ETF (IVV)BlackRockPassiveLarge Blend$334M635,3573.61%

Location

Primary office

Greenwood Village, CO

Arapahoe

Location

Greenwood Village, CO

Headquartered in Greenwood Village, CO, anchoring the Denver-Aurora, CO metro in the West.

Metro area
Denver-Aurora, CO
Region
West
County
Arapahoe
Address
5299 Dtc Blvd
Time zone
MT (UTC-7)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth