CAROLINA WEALTH ADVISORS

RIASEC RegisteredEst. 2020
Total AUM
$313M
Discretionary
$308M
98% of AUM
Avg account
$197K
Accounts
1,591
Employees
6
Advisory reps
4

Firm details

Headquarters
MYRTLE BEACH, South Carolina
CRD number
288837
Registered since
July 29, 2020
Website
carolinawa.com
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges
Client types
  • HNWI66.11%
  • Individuals31.75%
  • Corporations / Businesses2.14%
Services
Financial PlanningPortfolio Management for IndividualsPension Consulting

Firm profile

FINTRX

Overview

Carolina Wealth Advisors is an independent registered investment adviser that focuses on comprehensive financial planning and portfolio management for individuals, families and small businesses, with some institutional work. Registered with the SEC in 2020, the firm deploys discretionary strategies for most clients and supplements ongoing advice with hourly planning engagements. Their advisory mandate emphasizes equities and exchange-traded instruments while retaining meaningful fixed-income exposure through bond-focused ETFs. The firm’s client mix and service set — financial planning, portfolio management and pension consulting — point to a traditional wealth-management model: customized portfolios built from liquid public markets, supplemented with manager-sourced alternatives where appropriate. Carolina Wealth Advisors does not identify as an active ESG investor and operates primarily within a single state footprint.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Read the full firm profile in FINTRX →

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 55%, Public Funds/Mutual Funds 34%, US Government Bonds 8%, Cash & Cash Equivalents 3%55%
  • Exchange Traded Equities55%
  • Public Funds/Mutual Funds34%
  • US Government Bonds8%
  • Cash & Cash Equivalents3%

Owners & executives

1 of 1

  • CHRISTY HORLACHER

    Chief Compliance OfficerCRD 6068460

Contacts

3 of 3

  • Charles Wiggins

    Registered RepresentativeCRD 8062140

  • MATTHEW LOWERY

    Partner, Investment Advisor RepresentativeCRD 5141483

  • CHRISTOPHER ST. JOHN

    Investment Adviser RepresentativeCRD 4357665

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 48

Active vs passive

$120M in ETFs

Passive

92%

$110M

Active

4%

$10.1M

ETFProviderStyleCategoryValueShares% of portfolio
SCHWAB LONG-TERM US TREASURY ETF (SCHQ)SchwabPassiveLong Government$17.7M564,26614.80%
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Location

Primary office

MYRTLE BEACH, SC

HORRY

Location

MYRTLE BEACH, SC

Headquartered in MYRTLE BEACH, SC, anchoring the Myrtle Beach-Conway, SC-NC metro in the South.

Metro area
Myrtle Beach-Conway, SC-NC
Region
South
County
HORRY
Address
1110 London St
Time zone
ET (UTC-5)
Office locations

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