CARLSON WEALTH, LLC

RIASEC Registered
Total AUM
$29.5M
Discretionary
$29.5M
100% of AUM
Avg account
$84.9K
Accounts
348
Employees
4
Advisory reps
1

Firm details

Headquarters
OMAHA, Nebraska
CRD number
318362
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges
Client types
  • Individuals73.28%
  • HNWI26.72%
Services
Financial PlanningPortfolio Management for IndividualsEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Carlson Wealth, LLC is a small, independent registered investment adviser that focuses on serving individual and family clients, along with small business relationships. The firm delivers financial planning and discretionary portfolio management alongside educational seminars and workshops, charging both a percentage-of-AUM fee and hourly advisory fees. Its operating profile—concentrated in a single state and not positioned as a capital allocator—suggests a hands-on, client-facing practice that outsources manager selection when moving beyond core public markets. Investment activity centers on pooled public funds and mutual funds as the primary vehicle for client exposure. Carlson Wealth supplements that core with access to third‑party alternative managers for hedge funds, real estate and private credit when appropriate. The firm is not identified as an active ESG investor, and it does not register or promote pension consulting or multi‑state advisory programs.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 83%, Exchange Traded Equities 12%, Other 3%, Cash & Cash Equivalents 1%83%
  • Public Funds/Mutual Funds83%
  • Exchange Traded Equities12%
  • Other3%
  • Cash & Cash Equivalents1%

Contacts

1 of 1
  • MICHAEL CARLSON

    PresidentCRD 5928898

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

FINTRX

Location

Primary office

OMAHA, NE

DOUGLAS

Location

OMAHA, NE

Headquartered in OMAHA, NE, anchoring the Omaha-Council Bluffs-Fremont, NE-IA metro in the Midwest.

Metro area
Omaha-Council Bluffs-Fremont, NE-IA
Region
Midwest
County
DOUGLAS
Address
11330 Q St
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth