BROOKLYN FI, LLC

RIASEC RegisteredEst. 2021
Total AUM
$563M
Discretionary
$563M
100% of AUM
Avg account
$1.5M
Accounts
373
Employees
10
Advisory reps
10

Firm details

Headquarters
Brooklynn, New York
CRD number
292115
Registered since
April 19, 2021
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI62.74%
  • Individuals37.26%
Services
Financial PlanningPortfolio Management for IndividualsPension ConsultingSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Brooklyn Fi, LLC is an independent registered investment adviser organized as an LLC and SEC-registered in 2021. The firm positions itself as a capital allocator serving individual and family clients, offering a mix of financial planning, portfolio management for individuals and small businesses, selection of other advisers, pension consulting services, and educational workshops. Its fee model includes percentage-of-AUM billing alongside hourly and fixed-fee arrangements. Brooklyn Fi does not present itself as an active ESG investor and lists an accounting firm affiliation among its industry relationships.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 91%, Exchange Traded Equities 5%, Cash & Cash Equivalents 3%, US Government Bonds 1%91%
  • Public Funds/Mutual Funds91%
  • Exchange Traded Equities5%
  • Cash & Cash Equivalents3%
  • US Government Bonds1%

Owners & executives

2 of 2
  • Ally Ayers

    Chief Executive OfficerCRD 7192030

  • John Owens

    Chief Compliance OfficerCRD 7041108

Contacts

3 of 8
  • Crystal Kozlak

    Associate Financial PlannerCRD 7935048

  • Eduard Zolotarev

    Lead Financial PlannerCRD 6559331

  • GAGE LEGARE

    Associate Financial PlannerCRD 6928529

Unlock 5 more contacts

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 68

Active vs passive

$472M in ETFs

Passive

97%

$458M

Active

2%

$13.7M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD TAX-MANAGED FUNDS (VEA)VanguardPassiveForeign Large Blend$46.8M730,7559.92%

Location

Primary office

Brooklynn, NY

KINGS

Location

Brooklynn, NY

Headquartered in Brooklynn, NY, anchoring the New York-Newark, NY-NJ-CT-PA metro in the Northeast.

Metro area
New York-Newark, NY-NJ-CT-PA
Region
Northeast
County
KINGS
Address
33 Nassau Ave
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth