Benold Financial Planning

RIASEC RegisteredEst. 2025
Total AUM
$139M
Discretionary
$124M
89% of AUM
Avg account
$756K
Accounts
184
Employees
2
Advisory reps
2

Firm details

Headquarters
,
CRD number
134258
Registered since
April 2, 2025
Custodians
FIDELITY DISTRIBUTORS COMPANY LLC
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI79.4%
  • Charitable Organizations11.2%
  • Individuals9.39%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional Clients

Firm profile

FINTRX

Overview

Benold Financial Planning is an independent registered investment advisor offering financial planning and portfolio management to individuals, families, small businesses and institutions. The firm uses a fee mix that includes a percentage of assets under management, hourly charges and fixed fees, which allows flexibility for both ongoing advisory relationships and project-based work. Investment activity is tilted toward publicly traded equities: the firm favors exchange-traded securities and ETF-based exposures as the core building blocks of client portfolios, while supplementing those positions with mutual funds and annuities for targeted needs. The firm is not positioned as a capital allocator, but it does commit to third-party managers for alternative exposure, principally real estate. Benold Financial Planning does not identify as an active ESG investor. Its advisory scope, per its filings, spans comprehensive financial planning and discretionary portfolio management for individual and institutional clients.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 75%, Public Funds/Mutual Funds 20%, Cash & Cash Equivalents 5%75%
  • Exchange Traded Equities75%
  • Public Funds/Mutual Funds20%
  • Cash & Cash Equivalents5%

Contacts

2 of 2
  • Jordan Benold

    Jordan Benold

    PartnerCRD 7138759

  • Stephen Benold

    Stephen Benold

    PresidentCRD 4914261

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

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Location

, null

Headquartered in , null.

Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth