ALPHA ASSET ADVISORS LLC

RIASEC Registered
Total AUM
$13.1M
Discretionary
$13.1M
100% of AUM
Avg account
$285K
Accounts
46
Employees
4
Advisory reps
4

Firm details

Headquarters
ROYAL OAK, Michigan
CRD number
295093
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM
Client types
  • Individuals100%
Services
Portfolio Management for Individuals

Firm profile

FINTRX

Overview

Alpha Asset Advisors LLC is a small, fee-based advisory firm focused on portfolio management for individuals and small businesses. The firm favors equity-centered portfolios, leaning heavily on exchange-traded equities as the primary building block of client accounts. Its business model is percentage-of-AUM advisory, and services appear oriented toward straightforward wealth management rather than institutional or pension consulting work. The firm also lists an affiliation with an insurance company, which can influence client solutions around insurance-structured products or distribution channels.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 80%, US Government Bonds 20%80%
  • Exchange Traded Equities80%
  • US Government Bonds20%

Contacts

3 of 4
  • DONALD MCLEOD

    Investment Adviser RepresentativeCRD 329460

  • JAMES WESTWOOD

    Managing Partner, DirectorCRD 2241415

  • JOHN DYER

    Independent Financial AdvisorCRD 4980762

Unlock 1 more contacts

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

FINTRX

Location

Primary office

ROYAL OAK, MI

OAKLAND

Location

ROYAL OAK, MI

Headquartered in ROYAL OAK, MI, anchoring the Detroit-Warren-Ann Arbor, MI metro in the Midwest.

Metro area
Detroit-Warren-Ann Arbor, MI
Region
Midwest
County
OAKLAND
Address
306 S Washington Ave
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth